The Fearless Future: 2025 Global AI Jobs Barometer PDF Free Download
1 / 14/14
100%
Norway Analysis
The Fearless Future:
2025 Global AI Jobs
Barometer
2025 Global AI Jobs Barometer
Global Insights
The AI Jobs Barometer
reveals AI’s global impact
on jobs, wages, skills, and
productivity by examining
close to a billion job ads from
six continents.
The AI revolution is accelerating in all industries including industries less obviously
exposed to AI such as agriculture and construction.
AI is redening job roles faster and faster. Skills sought by employers for AI-exposed
jobs are changing 66% faster than for other jobs – up from 25% last year.
AI is associated with gentler growth – but not sharp declines - in job numbers.
Like electricity, AI has the potential to create more jobs than it displaces if it is used to
pioneer new forms of economic activity. Our data suggests that companies are indeed
using AI to help people create more value rather than simply reduce headcount.
AI is helping to democratise opportunity for people who lack the time or resources
to obtain formal degrees. Employer demand for formal degrees is declining particularly
quickly for jobs exposed to AI, especially jobs more highly automated by AI.
Please see the global ndings report for more insights.
Our data suggests:
2025 Global AI Jobs Barometer
Norway Insights
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
The share of job postings requiring
AI-related skills steadily declined year
over year from 2021 to 2024.
This was also the case for the total
number of AI jobs, which peaked at 6k
in 2021.
Despite a weaker Norwegian job
market with fewer roles being posted,
the share of AI-related jobs increased
slightly, with only a small drop in AI
jobs postings. This indicates relative
strength in the demand for AI skills.
Notes
We use Lightcast data for jobs
postings, including associated skills.
Total number and share of job postings requiring AI related skills, Norway,
2021-2024
Despite a weakening labour market in 2024, with fewer job postings
overall, demand for roles requiring AI-related skills continues to rise
Core
Sources: PwC analysis, Lightcast data
Share of job postings demanding Al related skills
2021 2022 2023 2024
1.3%
0.2%
0.4%
0.6%
0.8%
1.0%
1.6%
1.2%
1.4%
0.0% 6k 5k 5k 4k
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
The proportion of job postings in
the Health and Social sector has
contracted from 11.4% in 2021 to
9.6% in 2024
The Professional Services sector
holds the second-largest share of job
postings, falling from 10.0% in 2021
to 9.0% in 2024, reecting a decline in
demand for skilled professionals.
Notes
The number of uncategorised jobs
changes over time, causing shifts in
the shares of other sectors in our data
Share of all job postings by sector, Norway, 2021-2024
The Health and Social sector remains the leading employer over the
Professional Services sector by job postings
Core
Sources: PwC analysis, Lightcast data
Share of all job postings by sector
Human Health and Social Work Activities Professional, Scientic and Technical Activities Education
Manufacturing Information and Communication Financial and Insurance Activities Construction
2021 2022 2023 2024
2%
4%
8%
10%
6%
12%
14%
0%
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
The information and communication
sector continues to have much higher
AI skills requirements than any other
sector, making up 5.1% of jobs in 2024
Requirements within the professional
services, education, and manufacturing
sectors have grown signicantly
between 2021 and 2024
Health and Social services continues
to have the lowest demand for AI skills,
only rising above 0.2% of jobs in 2024
Notes
We use Lightcast data for jobs
postings, including associated skills
and sectors
Share of AI job postings by sector, Norway, 2021-2024
AI skills requirements are seeing slow but steady growth across most
sectors in Norway, with ICT leading the way in adoption
Core
Sources: PwC analysis, Lightcast data
Share of sector job postings demanding Al skills
Human Health and Social Work Activities Professional, Scientic and Technical Activities Education
Manufacturing Information and Communication Financial and Insurance Activities Construction
2%
1%
3%
4%
6%
5%
0%
2021 2022 2023 2024
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
In Norway, higher AI Occupation
Exposure (AIOE) is linked to slower
job posting growth between 2021 and
2024.
All occupations in Norway have seen a
reduction in job postings between 2021
and 2024.
Notes
This metric uses ISCO codes at the
2-digit level, whereas the remainder of
our analysis uses the 4-digit level
We remove all errors and observations
with zeros to lter the data
Cumulative growth rate in all job postings against exposure to AI, Norway,
2021-2024
There is negative correlation between AI occupational exposure and
job posting growth in Norway, as well as negative jobs postings growth
Core
Sources: PwC analysis, Lightcast data
Change in job demand 2021 – 2024 (%)
-10%
-20%
-30%
-40%
-50%
0%
-2.0
Occupation is less exposed to AI AI Occupation Exposure Occupation is more exposed to AI
-1.5 -1.0 -0.5 0.0 0.5 1.0 1.5 2.0
-60%
Less exposed jobs: -36% avg. growth More exposed jobs: -41% avg. growth
Health professionals
Food preparation
assistants
Cleaners and helpers
Assemblers
Average
Handicraft and
printing workers
Business and
Information and
communications
technicians
Chief executives,
senior ocials and
legislators
Average
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
In Norway, greater exposure to
Generative AI (Gen-AIOE) is associated
with faster job posting decline from
2021 to 2024.
Job postings for all jobs have fallen,
with those that have the highest Gen-
AIOE being aected the most.
Notes
This metric uses ISCO codes at the
2-digit level, whereas elsewhere uses
the 4-digit level.
We remove all errors and remove all
observations with zeros to lter the
data.
Cumulative growth rate in all job postings against the projected exposure to
Generative AI, Norway, 2021-2024
Occupations which are highly exposed to Generative AI have
experienced a faster decline in their number of job postings
Core
Sources: PwC analysis, Lightcast data
Change in job demand 2021 – 2024 (%)
-10%
-20%
-30%
-40%
-50%
0%
-2.0
Occupation is less exposed to AI AI Occupation Exposure Occupation is more exposed to AI
-1.5 -1.0 -0.5 0.0 0.5 1.0 1.5 2.0
-60%
Less exposed jobs: -36% avg. growth More exposed jobs: -40% avg. growth
Average
Average
Cleaners and helpers Assemblers
Handicraft and
printing workers
General and
Keyboard Clerks
Business and
Information and
communications
technicians
Chief executives,
senior ocials and
legislators
Information and
Communications
Technicians
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
Occupations with higher AI exposure
show a positive correlation with net
skill change from 2021 to 2024
Occupations with low AI exposure
experience an average net skill change
of 3.9 compared to the top quartile’s
7.4, suggesting that roles less aected
by AI have remained more stable in
their skill requirements
The top quartile experiences a
89% higher rate of net skill change
compared to the bottom quartile,
further highlighting the greater impact
of AI on skill evolution in highly
exposed occupations
Notes
We remove all errors and remove all
observations with zeros to lter the
data.
Net skill change is measured as the
change in frequency of skills required
in the job posting
Most exposed and least exposed are
dened as the top and bottom quartiles
Net change in the number of skills demanded against AI exposure, Norway,
2021-2024
Occupations which are most exposed to AI have seen a 1.89x greater
change in demanded skills
Core
Sources: PwC analysis, Lightcast data
Net Skill Change between 2021 - 2024
4
2
16
14
12
10
8
6
20
18
Occupation is less exposed to AI AI Occupation Exposure Occupation is more exposed to AI
Correlation Coecient: 0.27
0
-2.0 -1.5 -1.0 -0.5 0.0 0.5 1.0 1.5 2.0
Mathematicians,
actuaries and
statisticians
Judges
Finance managers
2025 Global AI Jobs Barometer
Norway Analysis
Aug + Aut Industry
Key ndings
Job postings for roles exposed to
augmentation and automation have
dropped signicantly between 2021
and 2024, falling 43% and 37%,
respectively.
Mining and Quarrying is the only
sector to have shown slight growth,
specically within jobs exposed to
automation, where all other sectors
declined.
Notes
After ltering, observations are
categorised by Augmented,
Automated, or Neither. We remove
observations labelled as Neither.
We remove the sector labelled
Unknown from the graph.
Growth rate in postings by sector for augmented and automated jobs, Norway,
2021-2024
Occupations which are most exposed to AI have seen a 1.89x greater
change in demanded skills
Core
Real Estate
Growth rate in postings 2021-2024 (%)
Transportation and Storage
Hotels and Catering
Extraterritorial Activities
Scientic and Technical Activities
Agriculture
Energy and Water Supply
Health and Social Work
Public Admin and Defence
Other Services
Education
Financial and Insurance
Information and Communication
Mining and Quarrying
Manufacturing
Construction
Recreation and Culture
Wholesale and Retail
-10%
-20%
-30%
-40%
-60%
-50%
-70%
0%
10%
Sources: PwC analysis, Lightcast data
Augmentation average
-43%
Automation average
-37%
2025 Global AI Jobs Barometer
Norway Analysis
Unavailable metrics:
Number of jobs postings relative to 2012 split by quartile AI exposure is unavailable due to data not being available
from 2012
Degree requirements as a percentage of postings for AI jobs and all jobs is unavailable due to data not being
available from at least 2019
Net skill change for automated and augmented jobs by sector is unavailable due to many sectors not having a
signicant sample size
Degree requirements as a percentage of postings for the top 50% of most exposed jobs and the bottom 50% of
least exposed jobs is unavailable as it is potentially misleading due to insucient data
Degree requirements as a percentage of postings for Automated and Augmented roles is unavailable as it is
potentially misleading due to insucient data
Due to data limitations these metrics are not presented for Norway
2025 Global AI Jobs Barometer
Brazil Analysis
Partner Sponsors
Contributors
Joe Atkinson
Global Chief AI Ocer,
PwC US
Peter Brown
Global Workforce Leader,
PwC UK
Sarah Brown
Global Corporate Aairs and
Communications, Director,
PwC UK
Mehdi Sahneh
Economist, Senior Manager,
PwC UK
Barret Kupelian
Chief Economist, Director,
PwC UK
Simon Oates
UK Economics Leader,
PwC UK
Justine Brown
Global Workforce, Director,
PwC UK
Nabil Taleb
Senior Associate,
Economist, PwC UK
Adam Deasy
Economics, Manager,
PwC UK
Harry Ingham
Economist, Associate,
PwC UK
Mia Williams
Economist, Associate,
PwC UK
Gabriela Grobelny
Economist, Senior
Associate, PwC UK
Wilf Rutter
Economist, Associate,
PwC UK
William Feng
Economist, Associate,
PwC UK
Josh Gould
Economist, Associate,
PwC UK
2025 Global AI Jobs Barometer
Brazil Analysis
Advisors
Scott Likens
Global AI and Innovation
Technology Leader, PwC US
Khaled Bin Braik
Consulting Partner and
Emiratisation Leader,
PwC Middle East
Farbod Nassiri
HR Transformation Leader,
PwC Canada
Bivek Sharma
Chief AI Ocer, PwC UK
Marlene de Koning
Workforce AI and Innovation
Technology Leader,
PwC Netherlands
Dr. Vishalli Dongrie
Workforce Advisory Leader,
PwC India
Euan Cameron
AI and Emerging Technology
Leader, PwC UK
Anthony Abbatiello
Workforce Transformation
Practice Leader, PwC US
Rusbeh Hashemian
EMEA Chief Information
Ocer, PwC Germany
Matt Wood
Global and US Commercial
Technology & Innovation
Ocer, PwC US
Dan Priest
US Chief AI Ocer, PwC US
Agnieszka Gajewska
Global Government and
Public Services Leader and
PwC Central and Eastern
Europe Clients & Markets
Leader, PwC Poland
Parul Munshi
APAC Workforce
Transformation Leader,
PwC Singapore
Julia Lamm
Global Workforce Strategy
Leader, PwC US
Prasun Shah
Global CTO Workforce
Consulting & AI
Transformation Leader,
HR Technology &
Transformation, PwC UK
Vishy Narayanan
Asia Pacic Digital & AI
Leader, PwC Malaysia
Bastiaan Starink
Workforce, Partner,
PwC Netherlands
Anthony Bruce
Global Health Industries
Leader, PwC UK
This publication has been prepared for general guidance on matters of interest only, and does not constitute professional
advice. You should not act upon the information contained in this publication without obtaining specic professional advice.
No representation or warranty (express or implied) is given as to the accuracy or completeness of the information contained
in this publication, and, to the extent permitted by law, PricewaterhouseCoopers LLP, its members, employees, and agents
do not accept or assume any liability, responsibility, or duty of care for any consequences of you or anyone else acting, or
refraining to act, in reliance on the information contained in this publication or for any decision based on it.
© 2025 PwC. All rights reserved. PwC refers to the PwC network and/or one or more of its member rms, each of which is a
separate legal entity. Please see www.pwc.com/ structure for further details.
2025 Global AI Jobs Barometer
pwc.com/aijobsbarometer
