New Years Eve 2026 PDF Free Download
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New Years Eve 2026
New Years Eve 2026
Your Invitation to Join Us
Boston’s Resolution Ball is the city’s most iconic New Year’s Eve celebration—now entering its 23rd year. This multi-venue
experience draws over 3,000 young professionals, tastemakers, and cultural influencers for an unforgettable night of music,
elegance, and connection.
As a strategic partner, your brand will be seamlessly integrated into a high-impact environment designed to maximize visibility,
emotional resonance, and long-term affinity. From immersive activations to premium digital exposure, our sponsorship tiers offer
tailored opportunities to align your brand with the energy, sophistication, and generosity of Boston’s most anticipated night.
This year, we’re proud to support The Ellie Fund, amplifying your brand’s commitment to community impact and corporate social
responsibility.
Let’s build something unforgettable—together.
Your Exclusive Invitation to Join Us!
Held at Bally’s Casino in Rhode Island, this
nostalgia-fueled bash brings together high
rollers and party lovers for a throwback
celebration. With live music, dinner, and
retro vibes, it’s a playful twist on tradition
that keeps the energy high and the
memories flowing
Bally’s 90s vs. Y2K
Party
(Ages 21+)
Hosted at the luxurious Westin Copley
Place, this elegant affair caters to
professionals in their 30s to 50s. With live
entertainment, upscale décor, and a refined
atmosphere, it’s the perfect blend of
glamour and warmth for those seeking a
sophisticated New Year’s toast.
The Back Bay Ball
(Ages 30+)
Now in its 23rd year, this high-energy
celebration draws Boston’s young
professionals for a night of dancing,
connection, and unforgettable moments.
It’s the city’s go-to NYE destination for
Millennials seeking vibrant music, stylish
ambiance, and a shared countdown
experience.
The Resolution Ball
(Ages 21+)
Boston Event Guide’s New Year’s Eve lineup is a curated celebration of style, energy, and connection—designed to
resonate with diverse audiences across age groups and tastes. With three distinct events and over 3,000 attendees
expected, it’s Boston’s most dynamic way to ring in the New Year.
The #1 New Year's Eve event in
Boston for 19 years running.
Don't be fooled by immitators.
This event is rain, snow, or
shine, and you are going to
have a fantastic time!”
clubzone.com
Top 10 NYE Party
“1,500+
Guests
750+
Guests
750+
Guests
Audience Insights
Boston’s most engaged, spend-ready crowd—curated across three venues
Average Annual Income
$75k
-
$150k
25-45
80%
College Grads
Core Age Range
Boston’s NYE events attract a curated mix of
high-value attendees—young professionals,
tastemakers, and culturally engaged individuals
who are eager to celebrate in style. With over
3,000 guests expected across three venues,
sponsors gain direct access to a vibrant,
responsive audience.
Attribute Insight
Age Range 21–55, with core segments at
25–39 and 30–45
Income Level Majority earn $75K–$150K
annually
Education 80% hold college degrees or
higher
Location Primarily Greater Boston and
Rhode Island, with regional travel
draw
Spending Habits High discretionary spend on
nightlife, fashion, tech, and travel
990K
70K VIDEO
VIEWS
3M VIEWS
Audience Insights
Boston’s most engaged, spend-ready crowd—curated across three venues
Boston’s NYE events attract a curated mix of
high-value attendees—young professionals,
tastemakers, and culturally engaged individuals
who are eager to celebrate in style. With over
3,000 guests expected across three venues,
sponsors gain direct access to a vibrant,
responsive audience.
Engagement Metrics
• Past events sold out weeks early
• Email open rates above industry
average
• Social reach: [insert follower count
or impressions]
01 02
Socially active,
brand-conscious
Seek premium,
exclusive experiences
03
Digitally engaged
(Instagram, TikTok,
email)
04
Responsive to
cause-driven
campaigns
Sponsorship Benefits
Partnering with Boston’s premier NYE events oers more than exposure
Experiential
Integration
Digital
Reach
Community
Impact
Brand
Visibility
➔Logo placement across
digital and print assets
➔On-site signage and branded
installations
➔Inclusion in email campaigns
and social media promotions
➔Opportunity for branded
activations (e.g. photo
booths, lounges, giveaways)
➔Product sampling or VIP gift
bag inclusion
➔Custom content creation
with event photographers
and videographers
➔Exposure to 50K+ email
subscribers
➔Social media impressions
across Instagram, Facebook,
and TikTok
➔Post-event recap content
featuring sponsor highlights
➔Alignment with The Ellie
Fund, supporting families
affected by breast cancer
➔CSR storytelling
opportunities through
shared campaigns and
press mentions
"Boston Event Guide is a great resource to get maximum
results for a promotion. The sta are very friendly and
helpful from start to finish of any campaign."
Wellesley Dental Studio
Strategic Sponsorship Opportunities
Choose Your Level of Impact
$3,000
Welcome guests with your
brand at the forefront.
➔5 tickets
➔Branded signage in
reception area
➔* Plus all items in the
previous package
Align your brand with
elegance & hospitality.
➔10 tickets
➔Half-page ad in digital
media book
➔Verbal
acknowledgment
during dinner
➔* Plus all items in the
previous package
Be the name behind the
midnight moment.
➔20 tickets
➔Full-page ad in digital
media book
➔Branded signage and
verbal
acknowledgments
➔Featured on Boston
Event Guide site
➔* Plus all items in the
previous package
Create unforgettable
moments.
➔2 tickets
➔Quarter-page ad in
digital media book
➔Logo on website +
marketing materials
➔Sponsor a branded
activation: photo booth,
party favors, balloon
installations, etc.
$5,000 $10,000 $15,000
Lead the celebration. Own
the moment.
➔50 tickets
➔Prominent signage
throughout venue
➔“Brought to you by…”
branding across all
pre-event publicity (4.5M+
reach)
➔Featured placement on
Boston Event Guide site
with logo + link
➔Acknowledged throughout
the event as top sponsor
➔* Plus all items in the
previous package
$25,000
Interactive
Experience
Sponsor
Reception
Sponsor
Dinner
Sponsor
Countdown
Sponsor
Title
Sponsor
All Sponsorship Levels Include These Premier Benefits:
❖Exclusive Access: Tickets to the New Year’s Eve reception and party, including entry to the grand ballroom celebration
❖Prominent Digital Exposure: Your company featured in the official digital media book promoting the event.
These core benefits ensure your brand is celebrated and your team enjoys a memorable night from the very start. From Title
Sponsor to Interactive Experience Sponsor, every partnership begins with visibility and VIP treatment.
À La Carte Partner Option
For companies or groups seeking a flexible entry-level presence at our NYE celebration
🥂 5 tickets
with cocktail seating
with 2 cocktail tables
🍽 10 tickets 📖 Plus your Company
or Group name and
logo featured in the
Digital Program Book
$750
$1400
For companies or groups
seeking a more flexible
way to participate, our À
La Carte Partner option
offers a meaningful
presence at the event
without the full
sponsorship commitment.
This package includes
reserved seating, event
access, and brand
visibility in our digital
program—perfect for
those who want to
celebrate with us while
showcasing their support.
“Ask us about other
group discount
options!"
This is the perfect
opportunity to showcase
your alcohol brand to our
attendees and be the
exclusive beverage
partner for the night as
we ring in the New Year
with the best of Boston
and Rhode Island.
Your brand will be
seamlessly woven into
the celebration—from bar
visibility to digital
reach—creating lasting
impressions with
thousands of
style-conscious, socially
active guests.
🥂 Sponsorship Benefits
●Venue Partnership: Westin Hotels and/or Bally’s Casino will purchase your products to
serve at all cash bars
●Category Exclusivity: Your brand will be the only one featured in its category behind
every bar
●Branded Bar Experience: One exclusive “brand” bar in a highly visible ballroom location
●Logo Visibility: Prominent signage throughout the event and in the digital program book
●POS Branding: Custom bar supplies (napkins, cups, mats, napkin holders, martini shakers)
provided by your brand
●Specialty Drink Menus: Your products featured in themed cocktails across all venues
●Table Tents: Branded table tents on every table (provided by your company)
●Gift Bag Inclusion: Promotional item or giveaway included in VIP gift bags
●Digital Reach: Logo placement on event websites (80,000+ unique visitors)
●Marketing Exposure: Inclusion in all email campaigns and paid ads promoting the event
●Program Book Feature: Full-page color ad in the digital program book (deadline: 12/20)
●Party Passes: 10 tickets to the Resolution Ball, Back Bay Ball, or Bally’s Casino NYE Ball
💰 Investment Range: $2,500 – $25,000
(Based on event(s) and category exclusivity)
Exclusive Alcohol Brand Sponsorship
Raise a glass to unforgettable brand moments.
Brand Activation Opportunities
Turn visibility into impact.
Our New Year’s Eve events offer immersive brand
integration designed to spark connection, drive
engagement, and leave a lasting impression.
Sponsors can activate their brand in high-touch
moments that align with the energy and
elegance of the night.
Experience Description
📸 Branded Photo
Booths
Custom backdrops and props for shareable
moments—your logo in every frame
🎁 VIP Gift Bags Curated giveaways featuring your product or
branded items
🎈 Balloon
Installations
Eye-catching décor with subtle brand placement
🍸 Signature Cocktail
Menus
Your brand featured in themed drinks across all
bars
🎉 Interactive
Lounges
Branded chill zones or tasting stations for deeper
engagement
🪩 Countdown
Moments
Sponsor the midnight moment with branded
visuals and shoutouts
Customiz
e
“Custom activations
available. Let’s co-create
something unforgettable.”
💡 Why It Works
• Emotional connection: Guests associate your brand
with celebration, joy, and generosity
• Social amplification: Activations drive organic
sharing across Instagram, TikTok, and Snapchat
• Memorable touchpoints: Your brand becomes part
of the story—not just the signage
Our Mission is to provide essential support services for breast cancer patients to ease the stresses of
everyday life, allowing the focus to be on family, recovery and healing.
Ellie Fund services include grocery gift cards, nutritious prepared/delivered meals, transportation to
medical appointments, childcare reimbursement, housekeeping, and integrative therapy services, free
of charge. Ellie Fund is honored to assist breast cancer patients receiving treatment in Massachusetts,
including patients traveling to Massachusetts for their breast cancer care.
Our Charitable Partner
The Ellie Fund
Transportation to
medical appointments Light housekeeping and
grocery assistance Childcare
reimbursement Delivered meals and
nutritional support Integrative therapy
services
🚗 🧼 🧒 🍽 🧘
We are proud to once again partner with The Ellie Fund, the official beneficiary of our New Year’s Eve
fundraising efforts.
The Ellie Fund provides essential support services to breast cancer patients across Massachusetts —
helping ease the burdens of everyday life so families can focus on healing.
Their programs offer:
“100% of silent auction
proceeds and select
fundraising directly
benefit The Ellie Fund.”
Testimonials / Rave Reviews
Real voices. Real impact.
Our sponsors and guests consistently
describe Boston’s NYE events as
unforgettable, high-value, and emotionally
resonant. Here’s what they’re saying:
Partnering with Boston Event Guide gave our brand
more than visibility—it gave us connection. Guests
were engaged, excited, and genuinely curious about
our product.
-Marketing Director, EFFEN Vodka
We saw a measurable lift in social engagement after
the event. The branded photo booth alone generated
hundreds of organic shares.
-VP of Brand Strategy, Godiva
Boston Event Guide is a very eective way to reach a
targeted audience of young professionals and incite
them to action--plus, Je Popkin knows how to give
a great party!
-Robin Reibel, Vice President Public Relations and Special Events
Macy Department Stores
Previous
Sponsors
The vendors were super nice and generous, and
I got to try many brands I hadn’t tried before.
-Jessica Lin
The Resolution Ball, was amazing! The music
was great and we can’t wait to get our tickets
for next year!
-Audrey
There’s no other way to bring in the New Year,
the Back Bay Ball is our number one choice
every year!
-Frankie K.
NYE Guest
Reviews
Let’s Collaborate
Your brand. Our audience. One unforgettable night.
“
“
“We don’t just throw parties—we
create moments that matter.”
Jeff Popkin
CEO - Boston Event Guide
Contact us
Email : je@bostoneventguide.com
Phone: (781) 444-7771
Partner with Boston Event
Guide to make this New
Year’s Eve unforgettable —
for your brand and our
guests.
Whether you're looking to
amplify visibility, activate your
brand in a high-energy
setting, or align with a
meaningful cause, we’re
ready to build something
extraordinary together.
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