
Links to Kingfisher’s commitments: Strategic alignment
of the Sustainable Home Product programme
The Sustainable Home Product (SHP) programme is
a key delivery mechanism for many of Kingfisher’s
responsible business commitments.
> T h e SHP programme is not a customer
communication tool; rather, it is an internal
framework that aligns product development and
sourcing with key sustainability goals, including:
- Decarbonisation.
- Forest Positive.
- Circularity.
UN Sustainable Development Goals (SDGs)
The SHP programme supports Kingfisher’s alignment
with the UN Sustainable Development Goals, a global
framework for ending poverty, reducing inequality,
and tackling climate change by 2030. These Goals have
shaped the development of Kingfisher’s Responsible
Business strategy, with a focus on priority areas
where the company can have the greatest impact.
Kingfisher is a signatory to Better Retail, Better World,
a British Retail Consortium (BRC) initiative that
supports the SDGs. The SHP programme has been
developed with reference to the SDG framework,
which has guided the creation of criteria and helped
target areas for improvement.
> Vendor-branded products.
> Kingfisher’s own and exclusive brands.
> Services (where they have a sales value), which are
assessed using the same evidence-based approach
as physical products.
Decarbonisation
Kingfisher is committed to achieving Net Zero Scopes
1, 2 and 3 emissions across its value chain by 2050.
The SHP programme supports this goal through
the Point-of-View Approach: Addressing carbon
emissions, described later in the guidelines.
Forest Positive
Kingfisher’s Forest Positive commitment includes:
> 100% responsibly sourced wood and paper across
the business.
> No deforestation from other materials used.
> Investment in forest landscape initiatives that
protect and restore forests and support local
communities.
Products must comply with Kingfisher’s Forest
Positive policy to be eligible for SHP assessment.
This policy is available on Kingfisher’s website.
Point-of-View approach: Supporting biodiversity
further explains how SHP criteria support this
commitment.
Circularity
Kingfisher is advancing its approach to circular
economy thinking. The SHP programme supports
this ambition through the Point-of-View approach:
Towards a circular economy, which links product
criteria to circular design principles.
Packaging
While SHP criteria focus on the product itself,
packaging must meet all regulatory and policy
requirements. For Kingfisher’s Own and Exclusive
Brands, packaging priorities include:
> Reducing unnecessary materials.
> Ensuring cardboard and fibre-based packaging is
responsibly sourced.
> Using recyclable plastics with at least 30% recycled
content when plastic is unavoidable.
Kingfisher’s sustainable packaging policy is available
on its website.
Sustainable Home Products: 2025 Guidelines 13
> Contents