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How does it create an impact on her mind to the point of playing with her psychology? As
disclosed before, Reva and the protagonist live in a civilization that indirectly “obliges” people
to follow certain ideals, but still leaves room to have the personal “choice” of following them
or not. Unfortunately, that “choice” is presented as an illusion, even though the unnamed
woman decides to escape from her reality, her “choices” are based on or have been limited by
consumerism, her consumption of pills and other drugs. Subsequently, modern society presents
its ideals as the road to achieving happiness, stability, and meaning in life. That is to say,
people’s identities are shaped by how they look, what they own, what status they have, which
relationships they have (personally and business wise), etc., placing pressure on individuals to
optimize themselves and achieve success based on the result of personal effort. As Sykes
argues, “neoliberalism’s goals of economic expansion and competition have been disseminated
on an individual level, to become the “rationality” through which humans relate to one another
and themselves” (3). A neoliberal society usually focuses on individual achievements rather
than collective well-being, creating a sense of disconnection from the world and others, while
weakening social bonds. My Year’s characters portray how neoliberalism reduces human beings
to their ability to consume, produce and compete in the marketplace, “whose sole purpose is to
enhance their economic value” (Sykes 3); in simple terms, an object that maintains the
movement of money and leads to social economic growth.
As mentioned before, Reva’s life is filled by the “deprecating culture of female self-
objectification” and self-help books; these have led her to a spiral of insecurities that later on
have consequences on her mental and physical health, like alcohol consumption, eating
disorder, “a growing substance dependency”, as well as her unhealthy relationships with men,
in particularly her “toxic and soon-to-be-married ex-boyfriend” (Bernt 16). Reva’s bulimia,
“her unacknowledged drinking problem and her borderline obsessive affair with her married
boss” portray how such destructive behaviours are “tragically accepted and even expected of
young women” (16). In the final chapters of the novel, when the young woman is gifting her
possessions to her friend, according to Taylor, “It’s all stuff Reva could never afford, but will
also never be slim enough to wear, so their presence in her closet will only ever be a torture to
her. And yet she accepts them gratefully, even greedily, a reaction which fills both the narrator
and the reader with equal parts pity and disgust” (246). Reva’s reaction in that moment portrays
how her environment and her society have driven her to live a life of self-destruction where joy
and fulfillment are only achieved by having a specific type of female body and a very high-paid
job (wealth): “They kind of fit [..] This is good motivation to stick to my diet, Reva said […]